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MasterClass 2008

 
 
Managing the Design Factory
A Product Developer’s Toolkit
Melbourne Hilton on the Park, 13th & 14th August 2008
 
  Workshop Objectives  
  This two-day course will focus on:
  • Quantifying the value of cycle time vs. other process objectives
  • Developing decision rules to guide process design choices
  • Applying queueing theory to development process design
  • Accelerating learning in development processes
  • Establishing clear organizational roles and structures
  • Designing individual process stages to meet economic objectives
  • Linking product architecture and development process design
  • Generating useful product specifications
  • Implementing measurements based on process economics
  • Strategies for controlling market and technical risk
  • Optimizing testing processes
 
 

Workshop Content

 
  Introduction  
  Manufacturing processes have advanced substantially in the past 40 to 50 years. Product development processes are fundamentally different from manufacturing processes, yet there are enormous opportunities to exploit the lessons learned in manufacturing. To apply these lessons we must respect the critical differences between these two domains. In this section we will:  
 
  • Provide an overview of the Design Factory
  • Contrast the critical differences between product development and manufacturing
  • Review how Lean Methods improve product development performance
 
  Establishing an Economic Foundation  
  Making sound business decisions in product development requires quantification of economics. Actions that are appropriate when the cost of delay is $1 Million per month may be inappropriate when this cost is $10,000 per month. In this section you will learn to:  
 
  • Estimate the cost of delay of a new product
  • Develop trade-off rules between important project objectives
  • Practice these methods on a case problem
  • Incorporate these tools in existing business processes
 
  Understanding Process Queues  
  Queues caused by overloaded resources are a major source of unnecessary delay in most development processes. Most developers are unable to make credible financial cases for interventions to reduce these queues. In this section you will learn to:  
 
  • Apply queueing theory to product development
  • Analyze the economics of development process queues
  • Practice these methods on a case problem
  • Set the right level of excess capacity and justify it financially
  • Understand the effect of batch size on queues.
 
  Generating Information Efficiently  
  The purpose of product development is to generate new information. We cannot do this by trying to "do it right the first time" because this limits us to only using known solutions. In this section we will examine:  
 
  • Development as an information generation process
  • How improved process design can produce information earlier
  • The critical role of failures
 
  Choosing an Organizational Form  
  There is no best organizational structure for product development. Each organizational form optimizes different economic factors. In this section you will learn to:  
 
  • Evaluate strengths of various organizational forms
  • Divide responsibilities clearly between teams and functions
  • Exploit the power of colocation and partial colocation
 
  Designing the Development Process  
  Most companies carry excess baggage in their development processes because they assume they can create a universal process that meets the needs of all projects. They use excessively large batch size, and experience delays at shared resources. In this section you will learn to:  
 
  • Tailor development processes to projects
  • Change the way shared resources are measured
  • Use WIP constraints and cadence in development processes
 
  Using Product Architecture  
  Choices in product architecture directly affect economic performance. In this section you will learn to:  
 
  • Fit architecture to economics
  • Partition architectures to minimize risk
  • Identify leverage points for managing architecture
 
  Product Specification  
  Defining requirements is much more complex than asking customers "what" they want. We must deal with customers who don't know what they want, and those who change their mind when they get what they asked for. In this section we will examine:  
 
  • Tools for understanding the customer
  • Use of continuous customer feedback
  • Processes for creating better requirements
 
  Selecting Process Measurements  
  To maximize economic performance we must use process measurements that fit the economics of the project. In this section we will show you how to:  
 
  • Avoid collecting useless data
  • Determine the correct metrics for a specific project
  • Identify leading indicators of future problems
 
  Risk Management  
  Risk minimization is not risk management. Minimizing risk involves avoiding any chance of failure. Managing risk is taking gambles that make economic sense. In this section we will examine:  
 
  • Technical and market risk
  • Tools to manage these risks
  • Methods to improve testing processes
 
  Planning Implementation and Q&A  
  In this final section we will develop a plan for immediate next steps and answer any final questions.  
     
 

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©2008 Prodex Systems  

Product Development Excellence